Blogging Best Practices Lessons Learned

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A penalty from Google means that your search engine ranking will be impacted.  Stay on Googles side with useful and engaging content.  Its also very important to write content related to your business.  You might entice an audience but not the ideal audience to your website, if you write a post on something that doesnt pertain to your industry. Publish Unique Content Some business owners fall prey to using niche marketing business or a service post and to compose content on their blog.  While thats fine, do your research to ensure the content you're getting is not also printed on another blog.  A simple way to test this is to run a Google search of this very first paragraph of any content that you buy from a writer or business. Should you arent able to outsource your blog articles, check out this informative article on how to compose content.    Write Regularly A scenario seen with business blogging is that business owners begin writing and then cease after a short period of time.  Maintain an editorial calendar and stick to a program for blogging. Even though you should strive to blog at least once every month for a minimum, its also important to recognize that there is essentially no limit to the maximum amount of blogging you do.  A site that hasnt may lead individuals that encounter it to think that the business is inactive also. You can become the thought leader in your industry Should you write about something enough on your blog.  Not every blog article has to be award-worthy while thought leadership is vital.  Listed below are 130 ideas business blog topics which you may use all year long.    Break Up the Text No one likes to read a giant block of text.

 

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Title your post accordingly if your article is a list of must-dos or tips.  Stumbling upon a blog post with 7 business blogging best practices presented in a numbered list is much more attractive to readers than a very long post with seemingly no business.  Long blocks of text may intimidate readers . By breaking up blog articles rate bounces.    Use Images is by including pictures.  Graphics and Pictures are visually attractive and keep viewers interested.  Returning to the example in the very first stage, youre and if youre writing a blog post using key words that are targeted for this , definitely include pictures of the award in the blog article!  Post images of the award ceremony or a party to celebrate the winners. Use a free stock photograph rather than not including any image if you dont have any pictures to add.  Keep in mind also that correctly tagging your images with keywords can help boost the SEO of the article to.  Google cannot read images, but it can read the alt text (text alternative). Images have the potential to position on Google within an image search.     Establish expectations Dont expect blog success.  Results will take time.  Business sites will help convert traffic into prospects immediately since they allow a company owner to show off their knowledge and expertise in the industry. This doesnt mean that blogging isnt working or right for you.  Consistent blogging will pay off over time. Follow these methods for your site and you should see results!  For more help download our free guide under: This post was updated and published July 29, 2015.

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If you use blogging to promote your company, you know that writing blog articles that are fantastic is only half the struggle.  Knowing if to post them may make all of the difference in whether your blogs get and how to name them, talk about them read, commented on and sharedor ignored.  The Colossal Content Marketing Report recently analyzed 1.16 million posts from 4,618 blogs by publishers including content marketers, individuals and media firms. When Should You Post In case youre posting on weekdays, for example 87 percent of the posts in the analysis, you might want to reevaluate your plan.  Blogs posted on weekends actually got more social shares.  Saturdays were the top afternoon for sharing: Although just 6.3percent of articles in the study were published on Saturdays, these articles got 18 percent of social shares. To 6 Eastern time), most involvement with and social sharing of articles occurred after hoursfrom 9 p.m. to midnight Eastern, with a big spike from 10 to 11 p.m. Takeaway: Try scheduling some articles for weekends and/or sharing posts on social websites afterwards at night instead of during business hours. Social sharing dropped drastically once post names went past 60 characters, nevertheless.  In case you ask a question on your post titles Survey says Yeswhile 95 percent of blog post names didnt include those that did received almost twice as many shares that are societal as the average, a question mark.  Keep in mind that posts with a couple of question marks had the least amount of shares. Takeaway: If you name blog posts, start looking for a middle ground.  Questions spark interest, but dont go overboard.  using exclamation points and capitalize like a tween girl.  Where Do Readers Share Most social sharing of site articles took place on Twitter and Facebook: Twitter accounted for 38.6 percent of total social shares, Facebook Shares for 26.7 percent and Facebook Likes for 33.8 percent.

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Want more tips to Advertise your business Register for your Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you to ask questions remark on our numerous posts, get to learn other business owners and get special offers from our partners on company services. Word Press is a powerful CMS effective at building just about any type of Website and has existed for a while you'd want.  With that said, Word Press started as a trading platform.  The CMS has increased a huge amount but you can observe many of its ancient influences still exist. While Word Press sites often contain blogs, theyre just a part of this Word Press site as whole.  Websites are added on so frequently that they are almost considered an afterthought when it comes time to put them in.  We also need to caution folks about using blogs or slapping them hastily while we suggest a blog for most sites. Belowwe examine tips and some criteria to make sure that your Word Press blog is a resource which people actually want to see.  If youre likely to read the article based on its ease of reading, readability Determines Retention When you look at a post, you can immediately tell. We dont remain on these pages for more than a few paragraphs, if that unless that content is amazing!  Its critical to make certain your audience isnt fighting your design to read the article when putting together your site.  Below are tips to keep your site legibility in sequence: Use fonts.